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    Immersive Media Communication, MS

    Program Description

    The Immersive Media Communication master's program prepares the next generation of communication leaders to develop strategic solutions in an era shaped by immersive technologies and artificial intelligence. Centered on communication strategy, the curriculum explores how virtual reality (VR), augmented reality (AR), mixed reality (MR)—together known as extended reality (XR)—and AI-powered tools can be leveraged to address complex business, social, and environmental challenges through innovative, audience-centered experiences.

    Designed for communication professionals, immersive media practitioners, strategists, creatives, and educators looking to expand their expertise, the program blends theory with hands-on application. Students gain the knowledge and practical skills needed to design immersive experiences, evaluate emerging technologies, and create meaningful engagement across industries while building a portfolio aligned with their career goals.

    Offered in a flexible, fully online format, the program can be completed in as little as one year, allowing students to advance their careers from anywhere in the world. Students learn from world-class leaders in immersive media from both industry and academia, including award-winning faculty, accomplished researchers, and experienced practitioners.

    Application at a Glance

    Detailed instructions are available on the program’s website. The following are required for your application:


    Program-Specific Application Requirements:
    Personal Statement
    Resumé or CV
    Portfolio
    2-4 Letters of Recommendation
    Optional: GRE (UO Institution Code: 4846)
    Detailed Application Requirement: https://journalism.uoregon.edu/academics/graduate-programs/immersive-media/apply

    Meet the Faculty
    Visit the Website
    School of Journalism and Communication
    Campus: Online
    Fall 2027
    Priority Deadline -  November 13, 2026
    Final Deadline - July 30, 2027 

    Applications must be submitted and paid for by 11:59 PM Pacific Time on the specified deadline date to be considered eligible.

    This program may accept applications after the posted deadline on a space-available basis. Refer to the program’s website for more details.